“Crazy eclectic, but in a really interesting and provocative way.”
“If you’re leading a business today, you need to listen to this.”
“I've walked away each time with new ideas, perspectives and tips.”
All episodes.
Episode 3: Innovation
In Episode 3 of Looking Outside we’re joined by the very pragmatic and undoubtedly original Costas Papaikonomou, Co-Founder of Happen Group, a global innovation agency, and author of the Grumpy Innovator book series.
Together Jo and Costas explore the pitfalls of innovating in a silo, the risk of disrupting your own brands through transformation and the benefits of gaining insight from other categories.
Episode 2: Brain Science
In Episode 2 we’re joined by the super smart behavioral economist Melina Palmer, Founder & CEO of The Brainy Business.
Together Jo and Melina discuss how better understanding the scientific workings of the human brain can unlock not just a business competitive advantage but help you better understand yourself.
Episode 1: Marketing
To kick off Looking Outside we’re joined by talented and bold marketer Rose Jia, Head of Growth Marketing at Amazon Grocery.
Together Jo and Rose explore the tried and true practice of Marketing, and how organizations can stretch beyond familiar predefined pathways (and results) from marketing by employing a new mindset.